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ASAS

Amer Sports, Inc.

Strong FundamentalsStrong FundamentalsRevenue growing 32% YoY at strong marginsStreet coverage with positive forward estimatesConsistent chatter on X (236/wk), no spike
$AS·$21B·Leisure·Consumer Cyclical
$31.05+1.7%YTD-3.7%1Y-24.1%
Mentions · last 7 days
2026-08-21: 11 posts2026-08-22: 7 posts2026-08-23: 3 posts2026-08-24: 17 posts236+2%
Price updated 2d ago·X counts updated 6d ago
ASAS
$ASAmer Sports, Inc.
$31.05+1.74%236 posts+2%
AI analysisFundamentalsVoices on X
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AI verdict & sentimentAI analysisGenerated by AI from underlying data

Top X posts

Today's AI verdict on what's driving $AS, plus how loud the X conversation is and which way it's leaning.

AI analysis

TickerTalks’ read on the fundamentals and what’s driving the move.

Proven numbersWinding up for a moveAI verdict · as of 2026-08-29

Trading in a tight range and building pressure — a move looks likely soon, but the direction isn't clear yet.

Amer Sports at 15% of 52-week range despite a Q2 beat-and-raise — Salomon's 25% QoQ acceleration says the tape is missing the setup.

Amer Sports is the parent of Arc'teryx, Salomon, Wilson Sporting Goods, Peak Performance, and Atomic — a premium outdoor/athletic house that IPO'd out of Anta ownership. The setup is a real-business compounder at multi-quarter lows despite a strong print.

  • The Q2 print was a clear beat-and-raise: EPS came in at $0.22 vs a $0.106 consensus (a ~108% beat), revenue at $1.63B was ahead, Q1 (March end) revenue grew 32% YoY to $1.95B at a 60% gross margin — the sell side models FY revenue climbing from $8.0B this year to $10.4B in 2028.
  • The brand-level acceleration is the tell: Salomon delivered 25% QoQ acceleration, which the bulls flag as potentially eating into Hoka (DECK) — a real premium-athletic share-shift signal that hasn't yet been priced into AS's -13% YTD and -36% one-year relative performance.
  • The strategic tape is genuinely positive: Tencent Holdings filed a Schedule 13D/A showing beneficial ownership of 15.8M shares (~2.7%) — a meaningful Chinese-strategic-holder addition, and analysts revised forecasts upward following Q2 results.

The setup is a real-business compounder coiled after a clean beat that the tape ignored — the November 17 Q3 print is the referee, and the market needs continued Salomon momentum plus Arc'teryx durability. A clean beat plus visible Salomon share-take from Hoka breaks the coil up toward $40; a fashion-risk-driven Arc'teryx miss (the specific bear framing per the Seeking Alpha article) would confirm the stalled tape near current levels.

Agrees with X sentimentThe small but constructive X read on the clean beat-and-raise, AS -13% YTD and -36% vs S&P over a year, Salomon's 25% QoQ acceleration potentially eating into Hoka, unusual bull flow on a name that rarely gets flow, and Tencent taking a stake is factually consistent with the reported numbers and 13D/A filing. The dissenting "AS and ONON fintwit darlings crashing" grouping is fair, but the print doesn't support that read.

What to watch: The November 17 Q3 earnings — need continued Salomon momentum, Arc'teryx durability, and reiterated FY guide around $1.26 EPS consensus. A fashion-risk-driven Arc'teryx miss confirms the stalled tape; a clean beat plus visible Salomon share-take from Hoka breaks the coil up toward $40.

On the calendar: 2026-11-17 — Q3 earnings

X sentiment

What the X crowd is saying right now — descriptive, summarised from the day’s posts.

Mixed sentiment⚠5 posts analyzed · as of 2026-08-30 · top-engagement diverged

Amer Sports splits opinion sharply after a clean beat-and-raise landed with the stock still down 13% YTD. Bulls describe brand strength at Arc'teryx, Salomon, and Wilson with Q2 revenue up 32% and unusual bullish flow appearing, and one long analyst-style breakdown highlights the multiple compression from ~33x to ~25x on China fears. Bears counter that fintwit darlings ONON and AS are crashing and the macro overhang is trumping fundamentals.

Read the AI verdict + X sentiment for $AS

  • One-line verdict on what's driving the move — fundamentals, momentum, both, or an event
  • Next dated catalyst when there is one (earnings, deal closing, activist clock)
  • X crowd read with bullish/bearish call + post volume
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What it does

Plain-English summary of the business — what they sell and how they make money.

Owns Arc'teryx, Salomon, Wilson, and Peak Performance; premium outdoor and sports brands sold across equipment and apparel.

Industry overviewAI analysisGenerated by AI from underlying data

Where Leisure sits in its cycle right now — and what that implies for $AS.

Leisure · Consumer Cyclical

Consumer discretionary spending resilience in experiences (fitness, recreation) is holding; unit economics and pricing power vary widely across subsectors. GLP-1 drug adoption is a long-term emerging headwind for some segments as health behaviors shift.

What this means for $AS

Partial — upstream oil & gas exposure ties to commodity price cycle; Amer Sports, Inc.

Industry benchmark

4-name peer basket
-14.6%YTD
-13.0%1Y

Fundamentals & catalyst

Profitability, valuation, and the next earnings event — at a glance, with rule-of-thumb signals.

Key ratios

P/E
42.1How much investors are paying per dollar of profit the company actually earned in the last 12 months. Lower means the stock looks cheaper relative to earnings.~15–25 is typical for the S&P 500; high-growth names trade 30+; hyper-growth or speculative can be 100+ or negative.
ROIC
6.8%What percentage return the business earns on every dollar of capital (equity + debt) deployed in operations. The cleanest measure of business quality.Above ~15% is high-quality; consistently above 25% suggests a real moat. Below the company's cost of capital is value-destroying.
Op margin
11.3%Operating profit (after sales, marketing, R&D, and overhead but before interest and taxes) as a percentage of revenue. The clearest view of how well the underlying business is run.Mature business above 20% is healthy; software businesses can run 30%+; commodity / retail businesses operate in single digits.
FCF yield
2.4%Free cash flow (operating cash flow minus capex) divided by the company's market cap. The cash-on-cash return you'd get owning the whole business at today's price.Above ~5% is attractive; below ~2% means you're paying up for growth. Capital-light businesses (software) run higher than capital-heavy ones (utilities).
P/S
2.8Same idea as P/E but per dollar of revenue. Useful for companies that aren't profitable yet, where P/E is meaningless.Under ~2 is cheap; software / SaaS often runs 8–15; well above 20 implies the market is pricing in very high future growth.
ROE
7.7%Net income as a percentage of shareholders' equity. Similar to ROIC but counts only the equity side.Above 20% is strong, but can be inflated by leverage — a heavily indebted company can show high ROE with weak underlying ROIC.
Gross margin
58.2%Revenue minus the direct cost of producing what was sold, as a percentage of revenue. The first read on whether the product is structurally profitable.Software / SaaS is typically 70%+; consumer goods 30–50%; commodity / hardware businesses can be under 20%.
D/E
0.1Total debt divided by shareholders' equity. Measures how much the business runs on borrowed money versus owner capital.Under 1 is conservative; 1–2 is typical for mature businesses; over 2 is leveraged and more sensitive to interest rates.

Past earnings

QuarterReportedActualEstimateSurprise
Q2 2026Aug 18, 2026$0.22$0.11+108.3%
Q1 2026May 19, 2026$0.38$0.31+24.1%
Q4 2025Feb 24, 2026$0.31$0.28+11.0%
Q3 2025Nov 18, 2025$0.33$0.25+31.0%
Next earningsTue, Nov 17·consensus EPS $0.33

Quarterly trend

QuarterRevenueYoYGrossOpEPSFCF
Q1 FY26$1.9B+32.1%59.9%16.1%$0.29$93.9M
Q4 FY25$2.1B+28.5%57.7%10.7%$0.24$548.1M
Q3 FY25$1.8B+29.7%56.8%12.3%$0.26$-59.6M
Q2 FY25$1.2B+23.5%58.5%3.5%$0.03$-105.9M

Forward consensus

5-year forecast · up to 12 analysts
FYRevenueRangeEPSRangeAnalysts
FY26$8.0B$7.9B – $8.1B$1.26$1.16 – $1.3111
FY27$9.2B$9.0B – $9.4B$1.56$1.45 – $1.7012
FY28$10.4B$10.1B – $10.7B$1.88$1.80 – $1.956
FY29$12.1B$11.8B – $12.5B$2.31$2.22 – $2.4011
FY30$14.0B$13.6B – $14.5B$2.87$2.76 – $2.986

Setup & momentum

Volume, range, and moving-average position — the technical setup driving short-term moves.

Right now

Vol vs 30dToday's traded share volume divided by the average over the prior 30 trading days. ≥3× signals unusual interest; below 1× is quiet.0.9×Today's traded share volume divided by the average over the prior 30 trading days. ≥3× signals unusual interest; below 1× is quiet.
52w rangeWhere the latest close sits between the 52-week low (0%) and high (100%). Above 80% is extended; below 30% is basing or in a downtrend.15%Where the latest close sits between the 52-week low (0%) and high (100%). Above 80% is extended; below 30% is basing or in a downtrend.
vs 50d MALatest close vs the 50-day simple moving average. Positive = short-term trend is up.-9.7%Latest close vs the 50-day simple moving average. Positive = short-term trend is up.
vs 200d MALatest close vs the 200-day simple moving average. Positive = long-term trend is up.-12.7%Latest close vs the 200-day simple moving average. Positive = long-term trend is up.

Float & profile

FloatMid float · 166.1M shFree-float shares — the slice of issued stock actually available to trade. Lower buckets squeeze harder on a catalyst.Traded today3.2% of floatToday's volume as a percent of the free float. Above 5% on a single day is unusually high turnover for the available share count.β2.055-year weekly beta vs the S&P 500. Above 1.5 means the stock typically moves more than the index; below 0.8 moves less.

Insider activity

Recent open-market buys and sells by officers and directors — flagged when multiple insiders cluster.

Recent transactions

SellJun 3Zheng Jie (james)CEO500.0K sh$17.2MSellJun 1Chen Wen-chang (victor)Chief Strategy Officer13.1K sh$466KSellJun 1Stuart HaseldenCEO215.3K sh$7.7MSellMay 26Andrew E PageCFO105.2K sh$3.9MSellApr 16Jutta C KarlssonGeneral Counsel662 sh$24KSellApr 16Stuart HaseldenCEO11.4K sh$415KSellApr 16Andrew E PageCFO6.0K sh$218KSellApr 2Jutta C KarlssonGeneral Counsel457 sh$15KSellApr 2Stuart HaseldenCEO6.5K sh$217KSellApr 2Andrew E PageCFO2.1K sh$68K
+ 29 other (17 exempts · 12 awards) in window

See when $AS insiders are putting their own money in

  • Real-time open-market buys and sells from Form 4 filings
  • Cluster-buy detection when multiple insiders pile in at once
  • 30 / 60 / 180-day windows so you can spot building conviction
Free, forever. No credit card.

SEC filings

Material 8-K, 13D, S-3, and 424B5 events from the last 180 days — the filings that actually move the price.

Recent material filings

SC 13D/AActivist amendmentAug 24SC 13D/A
AI summary

Tencent Holdings Limited filed Amendment No. 1 to its Schedule 13D on Amer Sports (AS), disclosing beneficial ownership of 15,794,146 ordinary shares (2.7% of 581,822,024 outstanding) as of August 20, 2026. The stake is held through Huang River Investment Limited (13,871,069 shares, a Tencent wholly-owned subsidiary) and Bright Adventure Holding Limited (1,923,077 shares, controlled by Tencent). At 2.7%, this represents a passive financial holding rather than an activist position for the Hong Kong-based technology conglomerate.

3New insider — initial holdingsMar 183
3New insider — initial holdingsMar 183
3New insider — initial holdingsMar 183
3New insider — initial holdingsMar 183
3New insider — initial holdingsMar 183
3New insider — initial holdingsMar 183
3New insider — initial holdingsMar 183
+ 17 other (8 6-Ks · 8 3s · 1 424B5) in window

Recent news

Latest headlines from major outlets, sourced and timestamped — context for whatever just moved.

Amer Sports: Fashion Risk Remains Despite Great Q2 Reportseekingalpha.com·12d agoThese Analysts Revise Their Forecasts On Amer Sports Following Q2 Resultsbenzinga.com·12d agoAmer Sports, Inc. (AS) Q2 2026 Earnings Call Transcriptseekingalpha.com·13d agoAmer Sports, Inc. (AS) Q2 Earnings: Taking a Look at Key Metrics Versus Estimateszacks.com·13d agoAmer Sports Q2 Earnings Call Highlightsmarketbeat.com·13d ago

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TickerTalks is a research tool, not financial advice. We surface social-attention data; we do not make stock recommendations. Past attention is not predictive of future price movements.

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