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SUSUGP

SU Group Holdings Limited Ordinary Shares

$SUGP·$9M·Security & Protection Services·Industrials
$0.54-13.3%YTD-91.3%1Y-94.9%
Mentions · last 7 days
2026-07-06: 28 posts2026-07-07: 294 posts2026-07-08: 75 posts2026-07-09: 73 posts2026-07-10: 48 posts2026-07-11: 3 posts2026-07-12: 1 posts522+0%
Price updated 10h ago·X counts updated 1d ago
SUSUGP
$SUGPSU Group Holdings Limited Ordinary Shares
$0.54-13.27%522 posts+0%
AI analysisFundamentalsVoices on X
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AI verdict & sentimentAI analysisGenerated by AI from underlying data

Top X posts

Today's AI verdict on what's driving $SUGP, plus how loud the X conversation is and which way it's leaning.

AI analysis

TickerTalks’ read on the fundamentals and what’s driving the move.

Broken storySelling offAI verdict · as of 2026-07-13

Falling on heavy selling — points lower unless it turns around.

SU Group down 96% in a year on a $8.5M market cap — a $1M contract win is bullish social chatter, not a thesis change for a broken microcap.

SU Group Holdings is a Hong Kong-based security systems and smart-building integrator — a business the market has essentially left for dead, with a $8.5M market cap and a stock down 96% over the last 12 months.

  • The drawdown is severe and structural: sitting at 0.2% of the 52-week range, 71% below the 50-day and 88% below the 200-day, YTD -90% and 12M -96% — this is the shape of a small-cap that has effectively been written off by the institutional world, and any bounce is retail-driven volatility rather than a re-rating.
  • The $1M contract win is small in context: a US$1M+ ELV security contract for a Hong Kong cultural facility is bullish social chatter but, as one skeptic in the comments points out, means little against SU Group's $200M revenue run rate — a 0.5%-of-revenue contract is not a thesis change.
  • The GEZE distribution agreement is more meaningful, less concrete: distribution partnership with Germany's GEZE (smart-building and safety technology) genuinely does extend the product portfolio, but distribution agreements at this scale take quarters to translate into meaningful revenue lines.
  • The financials show real accounting stress: Q4 EPS at -$9.49 (a massive one-time loss from goodwill impairment or similar), Q2/Q1 both at -$1.64 EPS — the operating scale looks like continuing losses, and the warrant-exercise-price adjustment tells you dilution is a live risk.

There's no next earnings date in the bundle to anchor a specific catalyst — the reality is this is a broken microcap where the best a retail investor could hope for is a strategic-alternatives outcome or an acquirer paying above the current level; standalone, the tape says the operating story keeps declining and the small contract wins are not enough.

Differs from X sentimentDisagree with the bullish X read — a $1M contract is 0.5% of annual revenue for a business the market has priced at 4% of its 52-week high, and the premarket 9%+ scalps X celebrates are not the same thing as a thesis change; the skeptic in the comments has the right framing here.

What to watch: Watch for a strategic-alternatives disclosure or a signed distribution-agreement-driven revenue print — either would restart the story; without one, the pattern is continued drift lower with high-volatility scalp opportunities that don't sustain.

microcapno earnings date

X sentiment

What the X crowd is saying right now — descriptive, summarised from the day’s posts.

Bullish sentiment⚠9 posts analyzed · as of 2026-07-13 · top-engagement diverged

SU Group secured a $1M+ government-linked contract for ELV security equipment at a major Hong Kong cultural facility, driving a 32.19% intraday spike and multiple premarket scalp gains near 10%. At least one skeptic noted the contract is small relative to the company's roughly $200M in annual revenue, but momentum trading remained active.

Read the AI verdict + X sentiment for $SUGP

  • One-line verdict on what's driving the move — fundamentals, momentum, both, or an event
  • Next dated catalyst when there is one (earnings, deal closing, activist clock)
  • X crowd read with bullish/bearish call + post volume
Free, forever. No credit card.

What it does

Plain-English summary of the business — what they sell and how they make money.

Hong Kong-based security company providing manned guarding, systems integration, and technical security services to commercial and government clients.

Industry overviewAI analysisGenerated by AI from underlying data

Where Security & Protection Services sits in its cycle right now — and what that implies for $SUGP.

Security & Protection Services · Industrials

No material change from last week — BAER's aerial wildfire-fighting serves escalating state government contracts as western US fire seasons intensify, while SUGP's Hong Kong AI-enhanced security..

What this means for $SUGP

Partial — Hong Kong-based security company providing manned guarding, systems integration, and technical security services to commercial and government clients; the escalating wildfire state government aerial firefighting contracts is a secondary rather than primary near-term earnings catalyst.

Top industry ETF

$XLIIndustrial Select Sector SPDR
+15.9%YTD
+19.4%1Y

Fundamentals & catalyst

Profitability, valuation, and the next earnings event — at a glance, with rule-of-thumb signals.

Key ratios

P/E
-0.6How much investors are paying per dollar of profit the company actually earned in the last 12 months. Lower means the stock looks cheaper relative to earnings.~15–25 is typical for the S&P 500; high-growth names trade 30+; hyper-growth or speculative can be 100+ or negative.
ROIC
-19.5%What percentage return the business earns on every dollar of capital (equity + debt) deployed in operations. The cleanest measure of business quality.Above ~15% is high-quality; consistently above 25% suggests a real moat. Below the company's cost of capital is value-destroying.
Op margin
-10.3%Operating profit (after sales, marketing, R&D, and overhead but before interest and taxes) as a percentage of revenue. The clearest view of how well the underlying business is run.Mature business above 20% is healthy; software businesses can run 30%+; commodity / retail businesses operate in single digits.
FCF yield
-15.8%Free cash flow (operating cash flow minus capex) divided by the company's market cap. The cash-on-cash return you'd get owning the whole business at today's price.Above ~5% is attractive; below ~2% means you're paying up for growth. Capital-light businesses (software) run higher than capital-heavy ones (utilities).
P/S
0.6Same idea as P/E but per dollar of revenue. Useful for companies that aren't profitable yet, where P/E is meaningless.Under ~2 is cheap; software / SaaS often runs 8–15; well above 20 implies the market is pricing in very high future growth.
ROE
-19.9%Net income as a percentage of shareholders' equity. Similar to ROIC but counts only the equity side.Above 20% is strong, but can be inflated by leverage — a heavily indebted company can show high ROE with weak underlying ROIC.
Gross margin
16.0%Revenue minus the direct cost of producing what was sold, as a percentage of revenue. The first read on whether the product is structurally profitable.Software / SaaS is typically 70%+; consumer goods 30–50%; commodity / hardware businesses can be under 20%.
D/E
0.1Total debt divided by shareholders' equity. Measures how much the business runs on borrowed money versus owner capital.Under 1 is conservative; 1–2 is typical for mature businesses; over 2 is leveraged and more sensitive to interest rates.

Past earnings

QuarterReportedActualEstimateSurprise
Q4 2025Jan 16, 2026$-1.22——

Quarterly trend

QuarterRevenueYoYGrossOpEPSFCF
Q4 FY25$84.1M+86.3%10.4%-17.8%$-9.49$-5.4M
Q2 FY25$54.0M+17.5%20.3%-4.4%$-1.64$-5.8M
Q1 FY25$54.0M+17.5%20.3%-4.4%$-1.64$-5.8M
Q4 FY24$45.2M+35.5%23.2%0.6%$0.02$0

Setup & momentum

Volume, range, and moving-average position — the technical setup driving short-term moves.

Right now

Vol vs 30dToday's traded share volume divided by the average over the prior 30 trading days. ≥3× signals unusual interest; below 1× is quiet.0.1×Today's traded share volume divided by the average over the prior 30 trading days. ≥3× signals unusual interest; below 1× is quiet.
52w rangeWhere the latest close sits between the 52-week low (0%) and high (100%). Above 80% is extended; below 30% is basing or in a downtrend.0%Where the latest close sits between the 52-week low (0%) and high (100%). Above 80% is extended; below 30% is basing or in a downtrend.
vs 50d MALatest close vs the 50-day simple moving average. Positive = short-term trend is up.-74.1%Latest close vs the 50-day simple moving average. Positive = short-term trend is up.
vs 200d MALatest close vs the 200-day simple moving average. Positive = long-term trend is up.-89.2%Latest close vs the 200-day simple moving average. Positive = long-term trend is up.

Float & profile

FloatTiny float · 4.0M shFree-float shares — the slice of issued stock actually available to trade. Lower buckets squeeze harder on a catalyst.Traded today18.4% of floatToday's volume as a percent of the free float. Above 5% on a single day is unusually high turnover for the available share count.β0.795-year weekly beta vs the S&P 500. Above 1.5 means the stock typically moves more than the index; below 0.8 moves less.

SEC filings

Material 8-K, 13D, S-3, and 424B5 events from the last 180 days — the filings that actually move the price.

Recent material filings

3New insider — initial holdingsMar 233
3New insider — initial holdingsMar 233
3New insider — initial holdingsMar 233
3New insider — initial holdingsMar 183
3New insider — initial holdingsMar 183
3New insider — initial holdingsMar 183
+ 17 other (6 POS AMs · 4 EFFECTs · 3 6-Ks · 1 F-1) in window

Recent news

Latest headlines from major outlets, sourced and timestamped — context for whatever just moved.

SU Group Secures US$1 Million-Plus Government-Linked ELV Security Contract for Major Hong Kong Cultural Facilityprnewswire.com·7d agoSU Group Holdings Limited Announces Board Approval of Warrant Exercise Price Adjustmentgurufocus.com·28d agoSU Group Holdings Limited Announces Board Approval of Warrant Exercise Price Adjustmentprnewswire.com·28d agoSU Group Stock Climbs On Distribution Agreement With Global Smart Building Giant GEZEbenzinga.com·28d agoSU Group Announces Distribution Agreement with Germany's GEZE, Expanding Smart Building and Safety Technology Portfolioprnewswire.com·28d ago

In themes

Explore the broader themes this ticker is being talked about under.

Trending on X

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TickerTalks is a research tool, not financial advice. We surface social-attention data; we do not make stock recommendations. Past attention is not predictive of future price movements.

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