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COCOOK

Traeger, Inc.

$COOK·$171M·Furnishings, Fixtures & Appliances·Consumer Cyclical
$56.68-1.0%YTD+26.2%1Y-10.0%
Mentions · last 7 days
2026-08-18: 2 posts2026-08-19: 1 posts2026-08-20: 5 posts2026-08-21: 7 posts2026-08-22: 2 posts2026-08-23: 4 posts2026-08-24: 15 posts36+11%
Price updated 4h ago·X counts updated 2d ago
COCOOK
$COOKTraeger, Inc.
$56.68-1.01%36 posts+11%
AI analysisFundamentalsVoices on X
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AI verdict & sentimentAI analysisGenerated by AI from underlying data

Top X posts

Today's AI verdict on what's driving $COOK, plus how loud the X conversation is and which way it's leaning.

AI analysis

TickerTalks’ read on the fundamentals and what’s driving the move.

Broken storySelling offAI verdict · as of 2026-08-25

Falling on heavy selling — points lower unless it turns around.

Grill-maker with revenue down 34% year-over-year and a tiny 1.3M share float — the tape is disconnected from the fundamentals.

Traeger makes wood-fired pellet grills — smart, internet-connected outdoor cooking appliances. The stock is at $55.91 with a $171M market cap, down 13% over trailing year but up 26% year-to-date — the small-cap movement doesn't reflect the underlying business decline.

  • Q1 2026 revenue was $94M — down 34% year-over-year and down 35% sequentially — the topline is contracting hard
  • Q2 2026 EPS was $0.53 versus -$1.57 expected — a 134% positive surprise, but on a wildly negative consensus base; the operational picture remains challenging
  • The last four EPS surprises: +134%, +144%, +33%, -467% — extreme variability reflecting one-time items and volatile working capital
  • Gross margin recovered to 46% in Q1 (from 31% in Q4 25) — a real operational improvement, but revenue decline is the more important trend
  • Analyst 2026 revenue estimate is $471M on -$2.06 EPS growing to $487M / +$0.66 EPS in 2027 — the model expects continued losses this year with modest profit next year
  • Free cash flow yield 29% — extraordinary, though largely driven by working-capital release, not sustainable earnings
  • Float is just 1.29M shares — extremely tiny, which distorts price action
  • Beta 1.95 — very volatile due to the tiny float
  • Debt-to-equity 2.43 — elevated leverage
  • X sentiment is entirely about an unrelated crypto Cookie Chain — no equity-relevant discussion
  • Position in 52-week range is 53% — mid-range despite operational deterioration

The combination of tiny float, contracting revenue, negative operating margins, and elevated leverage makes this a distressed micro-cap trading on technical patterns rather than fundamentals.

What to watch: The Q3 print on November 4 needs revenue decline to bottom (less than -20% year-over-year) and gross margin holding above 40% — that combination would confirm operational stabilization; otherwise the small-cap price action is untethered from a deteriorating business.

On the calendar: 2026-11-04 — Q3 earnings

sentiment cashtag mismatch

X sentiment

What the X crowd is saying right now — descriptive, summarised from the day’s posts.

Neutral sentiment9 posts analyzed · as of 2026-08-26

COOK chatter is dominated by the CookieChain crypto token and general 'let him cook' slang, not a coherent equity discussion. Posts cover airdrop mechanics, staking APYs on Cookie Chain, DefiLlama rankings, and a Claude MCP joke. There is no meaningful stock signal to extract; the tone is early-stage crypto boosterism.

Read the AI verdict + X sentiment for $COOK

  • One-line verdict on what's driving the move — fundamentals, momentum, both, or an event
  • Next dated catalyst when there is one (earnings, deal closing, activist clock)
  • X crowd read with bullish/bearish call + post volume
Free, forever. No credit card.

What it does

Plain-English summary of the business — what they sell and how they make money.

Makes premium wood pellet grills sold through retailers and direct-to-consumer, targeting outdoor cooking enthusiasts.

Industry overviewAI analysisGenerated by AI from underlying data

Where Furnishings, Fixtures & Appliances sits in its cycle right now — and what that implies for $COOK.

Furnishings, Fixtures & Appliances · Consumer Cyclical

No material change from last week — elevated mortgage rates depress home sales and suppress the furniture and appliance replacement cycle that typically accompanies a move.

What this means for $COOK

Neutral — Makes premium wood pellet grills sold through retailers and direct-to-consumer, targeting outdoor cooking enthusiasts; limited read-through from furnishings, fixtures & appliances macro dynamics to this specific revenue mix.

Top industry ETF

$XHBSPDR S&P Homebuilders ETF
+5.9%YTD
-7.8%1Y

Fundamentals & catalyst

Profitability, valuation, and the next earnings event — at a glance, with rule-of-thumb signals.

Key ratios

P/E
-1.6How much investors are paying per dollar of profit the company actually earned in the last 12 months. Lower means the stock looks cheaper relative to earnings.~15–25 is typical for the S&P 500; high-growth names trade 30+; hyper-growth or speculative can be 100+ or negative.
ROIC
-1.5%What percentage return the business earns on every dollar of capital (equity + debt) deployed in operations. The cleanest measure of business quality.Above ~15% is high-quality; consistently above 25% suggests a real moat. Below the company's cost of capital is value-destroying.
Op margin
-1.8%Operating profit (after sales, marketing, R&D, and overhead but before interest and taxes) as a percentage of revenue. The clearest view of how well the underlying business is run.Mature business above 20% is healthy; software businesses can run 30%+; commodity / retail businesses operate in single digits.
FCF yield
28.6%Free cash flow (operating cash flow minus capex) divided by the company's market cap. The cash-on-cash return you'd get owning the whole business at today's price.Above ~5% is attractive; below ~2% means you're paying up for growth. Capital-light businesses (software) run higher than capital-heavy ones (utilities).
P/S
0.3Same idea as P/E but per dollar of revenue. Useful for companies that aren't profitable yet, where P/E is meaningless.Under ~2 is cheap; software / SaaS often runs 8–15; well above 20 implies the market is pricing in very high future growth.
ROE
-55.3%Net income as a percentage of shareholders' equity. Similar to ROIC but counts only the equity side.Above 20% is strong, but can be inflated by leverage — a heavily indebted company can show high ROE with weak underlying ROIC.
Gross margin
36.3%Revenue minus the direct cost of producing what was sold, as a percentage of revenue. The first read on whether the product is structurally profitable.Software / SaaS is typically 70%+; consumer goods 30–50%; commodity / hardware businesses can be under 20%.
D/E
2.4Total debt divided by shareholders' equity. Measures how much the business runs on borrowed money versus owner capital.Under 1 is conservative; 1–2 is typical for mature businesses; over 2 is leveraged and more sensitive to interest rates.

Past earnings

QuarterReportedActualEstimateSurprise
Q2 2026Aug 5, 2026$0.53$-1.57+133.8%
Q1 2026May 11, 2026$1.49$-3.36+144.3%
Q4 2025Mar 5, 2026$0.50$0.38+33.3%
Q3 2025Nov 5, 2025$-8.50$-1.50-466.7%
Next earningsWed, Nov 4·consensus EPS $-4.54

Quarterly trend

QuarterRevenueYoYGrossOpEPSFCF
Q1 FY26$94.1M-34.3%45.7%-1.1%$1.08$14.5M
Q4 FY25$145.4M-13.8%31.3%0.3%$-6.50$14.2M
Q3 FY25$125.4M+2.7%31.7%-1.9%$-33.50$6.4M
Q2 FY25$145.5M-13.6%39.2%-4.2%$-2.77$15.7M

Forward consensus

5-year forecast · up to 5 analysts
FYRevenueRangeEPSRangeAnalysts
FY26$471.3M$470.6M – $472.8M-$2.06-$7.11 – $2.945
FY27$487.3M$479.6M – $496.8M$0.66-$0.22 – $1.885
FY28$528.3M$520.1M – $539.2M$8.96$8.78 – $9.201
FY29$544.2M$535.7M – $555.4M$13.62$13.34 – $13.981
FY30$560.5M$551.8M – $572.0M$18.40$18.03 – $18.891

Setup & momentum

Volume, range, and moving-average position — the technical setup driving short-term moves.

Right now

Vol vs 30dToday's traded share volume divided by the average over the prior 30 trading days. ≥3× signals unusual interest; below 1× is quiet.0.3×Today's traded share volume divided by the average over the prior 30 trading days. ≥3× signals unusual interest; below 1× is quiet.
52w rangeWhere the latest close sits between the 52-week low (0%) and high (100%). Above 80% is extended; below 30% is basing or in a downtrend.55%Where the latest close sits between the 52-week low (0%) and high (100%). Above 80% is extended; below 30% is basing or in a downtrend.
vs 50d MALatest close vs the 50-day simple moving average. Positive = short-term trend is up.-13.5%Latest close vs the 50-day simple moving average. Positive = short-term trend is up.
vs 200d MALatest close vs the 200-day simple moving average. Positive = long-term trend is up.+13.8%Latest close vs the 200-day simple moving average. Positive = long-term trend is up.

Float & profile

β1.955-year weekly beta vs the S&P 500. Above 1.5 means the stock typically moves more than the index; below 0.8 moves less.

Insider activity

Recent open-market buys and sells by officers and directors — flagged when multiple insiders cluster.

Recent transactions

No open-market buys or sells in the last 180 days.

+ 12 other (8 awards · 4 inkinds) in window

See when $COOK insiders are putting their own money in

  • Real-time open-market buys and sells from Form 4 filings
  • Cluster-buy detection when multiple insiders pile in at once
  • 30 / 60 / 180-day windows so you can spot building conviction
Free, forever. No credit card.

SEC filings

Material 8-K, 13D, S-3, and 424B5 events from the last 180 days — the filings that actually move the price.

Recent material filings

8-KShareholder voteJun 98-K — Item 5.07: Shareholder vote
AI summary

Traeger, Inc. held its 2026 Annual Meeting on June 9, 2026. Stockholders elected two Class II directors — Martin Eltrich (2,233,871 for, 67,580 withheld) and Steven Richman (2,094,160 for, 207,291 withheld) — each for a term through the 2029 annual meeting, and ratified Ernst & Young LLP as independent auditor for FY2026 with 2,574,423 votes in favor and only 6,023 against. All proposals passed without significant opposition. Routine annual governance with no material corporate developments.

8-KOfficer or director changeMar 278-K — Item 5.02: Officer or director change
AI summary

Traeger, Inc. (COOK) disclosed on March 26, 2026 that the 2025 annual cash incentive program goals were not achieved, resulting in zero program payouts to named executive officers. However, the Board awarded discretionary cash bonuses to CEO Jeremy Andrus ($956,250) and CFO Michael Hord ($270,938) to recognize significant 2025 contributions and promote retention. This is a compensatory disclosure reflecting a year of missed performance targets with discretionary retention awards.

8-KCharter amendmentMar 178-K — Item 5.03: Charter amendment
3New insider — initial holdingsMar 113
8-KListing / delisting noticeMar 68-K — Item 3.01: Listing / delisting notice · Item 5.07: Shareholder vote · Item 7.01: Press release / Reg FD
8-K/ARestructuring / exit costs (amended)Mar 58-K/A — Item 2.02: Earnings release · Item 2.05: Restructuring / exit costs
+ 10 other (2 10-Qs · 2 earnings 8-Ks · 2 proxys · 1 SD) in window

Recent news

Latest headlines from major outlets, sourced and timestamped — context for whatever just moved.

Traeger Q2 Earnings Call Highlightsmarketbeat.com·21d agoTraeger, Inc. (COOK) Q2 2026 Earnings Call Transcriptseekingalpha.com·21d agoTraeger Announces Second Quarter Fiscal 2026 Resultsbusinesswire.com·21d agoIt's Premature For Traeger To Heat Up This Muchseekingalpha.com·27d agoTraeger Announces Reporting Date for Second Quarter 2026 Financial Resultsbusinesswire.com·35d ago

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