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MM

Macy's, Inc.

$M·$6.8B·Department Stores·Consumer Cyclical
$23.50-3.9%YTD+10.0%1Y+109.8%
Mentions · last 7 days
2026-06-22: 77 posts2026-06-23: 45 posts2026-06-24: 89 posts2026-06-25: 909 posts2026-06-26: 686 posts2026-06-27: 673 posts2026-06-28: 141 posts2,623+37%
Price updated 7m ago·X counts updated 2d ago
MM
$MMacy's, Inc.
$23.51-3.90%2.6k posts+37%
AI analysisFundamentalsVoices on X
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AI verdict & sentimentAI analysisGenerated by AI from underlying data

Top X posts

Today's AI verdict on what's driving $M, plus how loud the X conversation is and which way it's leaning.

AI analysis

TickerTalks’ read on the fundamentals and what’s driving the move.

Comeback attemptCooling offAI verdict · as of 2026-06-30

Catching its breath after a run — could pick back up or fade from here.

A boring legacy retailer's 'Bold New Chapter' is actually working — Berkshire's Greg Abel just bought 3 million shares, which is the loudest validation the turnaround has gotten.

Macy's is the US department-store anchor (plus Bloomingdale's and bluemercury) trying to execute a turnaround called 'Bold New Chapter' — closing weak doors, investing in the productive ones, and tightening inventory. The stock has more than doubled in a year as the strategy started showing up in numbers; the X chatter sharing this ticker is the MemeCore crypto token, not the equity.

What the turnaround now actually looks like:

  • Earnings are surprising violently to the upside: Q1 EPS of $0.13 beat the $0.03 estimate (a +324% surprise), the four most recent quarters all beat by double digits, and Q4 free cash flow alone hit $1.16B against a $6.8B market cap.
  • Berkshire Hathaway's new CEO Greg Abel personally bought roughly 3 million shares in late June — a meaningful conviction signal from the franchise that famously dislikes legacy retail, and the kind of validation no consultant report can replicate.
  • The valuation still has not caught up: 10.5x trailing earnings, 0.3x sales, and a 22% trailing free-cash-flow yield say the market is pricing this as a melting ice cube even as the cash flow keeps printing — and the stock sits at 89% of its 52-week range with insider sales of just ~$670K all-in.

The September 2 earnings print is the next decision — a clean beat with comp-sales stable across Macy's, Bloomingdale's, and bluemercury reframes this as a real reinvention with a Buffett-blessed cosign. A comp miss or a tariff-driven margin guide-down is what would put the -5.8% recent pullback into a deeper give-back.

What to watch: September 2 Q2 earnings — a clean beat with stable comps across Macy's, Bloomingdale's, and bluemercury reframes this as a real reinvention with a Buffett-blessed cosign; a comp miss or tariff-driven margin guide-down is what turns the recent pullback into a real give-back.

On the calendar: 2026-09-02 — Q2 earnings

divergent sentimentbuffett positiondeep valueturnaround executinghigh fcf yield

X sentiment

What the X crowd is saying right now — descriptive, summarised from the day’s posts.

Bearish sentiment15 posts analyzed · as of 2026-06-29

MemeCore's $M token crashed 75-86% in a single weekly candle - from $4.87 in April to current levels - wiping out billions in market cap on just $21M of trading. Posters explicitly call out the liquidity crisis with no hack or official announcement. Bears frame the collapse as a reminder that 'liquidity matters' and a textbook example of distribution. CVD slides beneath SMA14 with sell pressure heavily dominant. A separate Macy's ($M) equity thread is mostly absent. Tone is dominantly bearish on the catastrophic token collapse.

Read the AI verdict + X sentiment for $M

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What it does

Plain-English summary of the business — what they sell and how they make money.

Macy's, Inc. is a prominent retail enterprise that employs an omnichannel strategy, serving customers through its extensive network of physical department stores, dedicated e-commerce websites, and convenient mobile applications. The company offers a broad assortment of merchandise, including apparel and accessories for men, women, and children, cosmetics, home furnishings, and other general consumer goods. As of January 29, 2022, Macy's operated 725 department stores domestically in locations such as the District of Columbia, Puerto Rico, and Guam. These stores are branded under several well-known names like Macy's, Macy's Backstage, Market by Macy's, Bloomingdale's, Bloomingdale's The Outlet, Bloomies, and the beauty retailer bluemercury. Internationally, Macy's also extends its reach through licensing agreements, with operations in Dubai, United Arab Emirates, and Al Zahra, Kuwait. The company maintains a presence in the beauty and spa retail sector. Originally established in 1830, the company was previously known as Federated Department Stores, Inc. It officially changed its name to Macy's, Inc. in June 2007, and its corporate headquarters are located in New York, New York.

Industry overviewAI analysisGenerated by AI from underlying data

Where Department Stores sits in its cycle right now — and what that implies for $M.

Department Stores · Consumer Cyclical

No material change from last week — Kohl's value and proprietary brands turnaround is the sole narrative here; consumer trade-down from premium department stores provides a modest structural tailwind, but the execution risk of the turnaround dominates over sector-level catalysts.

Top industry ETF

$XRTSPDR S&P Retail ETF
+2.6%YTD
+14.1%1Y

Fundamentals & catalyst

Profitability, valuation, and the next earnings event — at a glance, with rule-of-thumb signals.

Key ratios

P/E
10.5How much investors are paying per dollar of profit the company actually earned in the last 12 months. Lower means the stock looks cheaper relative to earnings.~15–25 is typical for the S&P 500; high-growth names trade 30+; hyper-growth or speculative can be 100+ or negative.
ROIC
6.7%What percentage return the business earns on every dollar of capital (equity + debt) deployed in operations. The cleanest measure of business quality.Above ~15% is high-quality; consistently above 25% suggests a real moat. Below the company's cost of capital is value-destroying.
Op margin
4.5%Operating profit (after sales, marketing, R&D, and overhead but before interest and taxes) as a percentage of revenue. The clearest view of how well the underlying business is run.Mature business above 20% is healthy; software businesses can run 30%+; commodity / retail businesses operate in single digits.
FCF yield
22.0%Free cash flow (operating cash flow minus capex) divided by the company's market cap. The cash-on-cash return you'd get owning the whole business at today's price.Above ~5% is attractive; below ~2% means you're paying up for growth. Capital-light businesses (software) run higher than capital-heavy ones (utilities).
P/S
0.3Same idea as P/E but per dollar of revenue. Useful for companies that aren't profitable yet, where P/E is meaningless.Under ~2 is cheap; software / SaaS often runs 8–15; well above 20 implies the market is pricing in very high future growth.
ROE
14.4%Net income as a percentage of shareholders' equity. Similar to ROIC but counts only the equity side.Above 20% is strong, but can be inflated by leverage — a heavily indebted company can show high ROE with weak underlying ROIC.
Gross margin
36.5%Revenue minus the direct cost of producing what was sold, as a percentage of revenue. The first read on whether the product is structurally profitable.Software / SaaS is typically 70%+; consumer goods 30–50%; commodity / hardware businesses can be under 20%.
D/E
1.1Total debt divided by shareholders' equity. Measures how much the business runs on borrowed money versus owner capital.Under 1 is conservative; 1–2 is typical for mature businesses; over 2 is leveraged and more sensitive to interest rates.

Past earnings

QuarterReportedActualEstimateSurprise
Q1 2026Jun 3, 2026$0.13$0.03+324.3%
Q4 2025Mar 18, 2026$1.67$1.53+9.2%
Q3 2025Dec 3, 2025$0.09$-0.13+168.8%
Q2 2025Sep 3, 2025$0.41$0.19+115.8%
Next earningsWed, Sep 2·consensus EPS $0.35

Quarterly trend

QuarterRevenueYoYGrossOpEPSFCF
Q1 FY26$4.9B+2.1%41.5%1.6%$0.24$204.0M
Q4 FY25$7.9B-1.1%26.7%9.3%$1.87$1.2B
Q3 FY25$4.9B+0.2%41.9%0.9%$0.04$-101.0M
Q2 FY25$5.0B-1.9%42.0%3.1%$0.32$240.0M

Forward consensus

4-year forecast · up to 6 analysts
FYRevenueRangeEPSRangeAnalysts
FY26$21.6B$21.5B – $21.7B$2.19$2.14 – $2.285
FY27$21.7B$21.7B – $21.7B$2.20$2.15 – $2.246
FY28$21.4B$21.3B – $21.6B$2.27$2.18 – $2.385
FY29$18.7B$18.4B – $18.9B$2.32$2.27 – $2.351

Setup & momentum

Volume, range, and moving-average position — the technical setup driving short-term moves.

Right now

Vol vs 30dToday's traded share volume divided by the average over the prior 30 trading days. ≥3× signals unusual interest; below 1× is quiet.1.0×Today's traded share volume divided by the average over the prior 30 trading days. ≥3× signals unusual interest; below 1× is quiet.
52w rangeWhere the latest close sits between the 52-week low (0%) and high (100%). Above 80% is extended; below 30% is basing or in a downtrend.89%Where the latest close sits between the 52-week low (0%) and high (100%). Above 80% is extended; below 30% is basing or in a downtrend.
vs 50d MALatest close vs the 50-day simple moving average. Positive = short-term trend is up.+14.4%Latest close vs the 50-day simple moving average. Positive = short-term trend is up.
vs 200d MALatest close vs the 200-day simple moving average. Positive = long-term trend is up.+20.4%Latest close vs the 200-day simple moving average. Positive = long-term trend is up.

Float & profile

FloatHigh float · 258.8M shFree-float shares — the slice of issued stock actually available to trade. Lower buckets squeeze harder on a catalyst.Traded today2.8% of floatToday's volume as a percent of the free float. Above 5% on a single day is unusually high turnover for the available share count.β1.505-year weekly beta vs the S&P 500. Above 1.5 means the stock typically moves more than the index; below 0.8 moves less.

Insider activity

Recent open-market buys and sells by officers and directors — flagged when multiple insiders cluster.

Recent transactions

SellJun 25Paul GriscomSVP and Controller10.1K sh$258KSellJun 24Edwards Thomas Jr.CFO16.4K sh$409KSellApr 6Olivier BronCEO7.2K sh$130KSellApr 6Paul GriscomSVP and Controller745 sh$13KSellApr 6Danielle L. KirganEVP, Chief HR Officer10.0K sh$179KSellApr 6Tracy M PrestonEVP, CLO & Corporate Secretary5.3K sh$94KSellApr 6Antony SpringCEO50.0K sh$897KSellApr 1Paul GriscomSVP and Controller490 sh$9KSellApr 1Antony SpringCEO14.6K sh$264KSellApr 1Danielle L. KirganEVP, Chief HR Officer6.6K sh$119K
1–10 of 13
+ 25 other (13 exempts · 12 awards) in window

See when $M insiders are putting their own money in

  • Real-time open-market buys and sells from Form 4 filings
  • Cluster-buy detection when multiple insiders pile in at once
  • 30 / 60 / 180-day windows so you can spot building conviction
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Recent news

Latest headlines from major outlets, sourced and timestamped — context for whatever just moved.

eBay vs. Macy's: Which Consumer Stock Is a Better Buy in 2026?fool.com·4d agoMacy's Bets on AI & Digital Innovation to Fuel Long-Term Growthzacks.com·4d agoBerkshire Hathaway's Greg Abel Just Bought 3 Million Shares of Macy's Stock. It Sure Looks Cheap, but Is It a Great Value?fool.com·6d agoThe New Berkshire Hathaway Just Made a Fresh Bet on a Department Store Everyone Wrote Off247wallst.com·8d agoMacy's Stock Outlook Improves as Bold New Chapter Gains Tractionzacks.com·12d ago

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TickerTalks is a research tool, not financial advice. We surface social-attention data; we do not make stock recommendations. Past attention is not predictive of future price movements.

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